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Introduction | Why Employer-Owned Life Insurance? | Value of Executive Strategies Whole Lifesm
Many small business owners face tough challenges when it comes to:
 | Financing the expansion of your business |
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 | Providing competitive benefits to your employees |
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 | Navigating the pressures related to labor costs |
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 | Balancing stringent financial accounting rules for benefits |
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Without adversely impacting the bottom line, employer-owned life insurance like Executive Strategies Whole Lifesm can provide businesses with viable solutions to key business issues, such as:
 | Key Person Insurance |
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 | Deferred Compensation Plans |
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 | Split Dollar Arrangements |
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 | Business Succession/Transition Planning |
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Why Employer-Owned Life Insurance?
Executive Strategies Whole Lifesm delivers a simple and secure life insurance product to support benefit programs selected by many employers. It is designed for the proud small business owner, with knowledgeable and dedicated employees, who aims for financial security.
Many employers institute employer-owned life insurance programs primarily to systematically and predictably finance employee benefit plan expenses. Small business owners have substantial costs for medical, group life and other basic insurance, as well as non-qualified benefit plan expenses. Employer-owned life insurance may be used to fund these types of plans for many reasons:
 | Policies may earn a higher after-tax yield than many other corporate assets |
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 | Life insurance matches the long-term nature of benefit plan expenses |
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 | Life insurance values may be matched with projected benefit liabilities to offset the impact on earnings created by funding the benefit liabilities |
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When used as the funding for employer-owned life insurance, Executive Strategies Whole Lifesm provides:
 | Guaranteed premiums |
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 | Tax-deferred growth |
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 | Potential tax-advantaged distributions |
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 | High early cash value |
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 | Minimal impact on business' financial statement |
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 | Guaranteed death benefits |
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 | Self-funding in the event of disability through the waiver of premium rider |
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 | Cost recovery of contributions |
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No other life insurance product on the market can achieve all of these benefits.
Value of Executive Strategies Whole Life sm
Executive Strategies Whole Lifesm may be more appealing to a business owner than other insurance products because it allows a company to accumulate assets - in the form of cash value1 - on a tax-deferred basis. This asset can ultimately provide an income tax-free return through death benefit proceeds2. The net after-tax income earned may be higher than the return available on many other corporate assets. In fact, high cash value life insurance makes an attractive asset on the company's balance sheet.
Guardian's Executive Strategies Whole Lifesm also provides higher policy values starting in the first contract year, and cash values may be accessed in order to provide retirement funds.
Executive Strategies Whole Lifesm appeals to employers for many reasons including:
 | Viable funding method for select employee and executive benefits |
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 | Informal funding of non-qualified deferred compensation arrangements |
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 | Financing the cost of other employee benefits, such as medical expense |
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 | Funding a buy-sell arrangement |
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 | Covering loss of key employees |
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 | Securing debt and bonding obligations |
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If you are a small business owner with between 3 - 25 employees, let Guardian's Executive Strategies Whole Lifesm be part of your company's business strategy. Call 1-800-871-7780, Option 3 and we'll be happy to connect with you a local Guardian General Agency.

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